




Turn attention into leverage
Turn attention into leverage
Turn attention into leverage
WIN Advocacy designs and runs targeted digital advocacy campaigns that build public signal, apply pressure, and reinforce real-world advocacy strategy—within the moments when decisions are actually made
WIN Advocacy designs and runs targeted digital advocacy campaigns that build public signal, apply pressure, and reinforce real-world advocacy strategy—within the moments when decisions are actually made
WIN Advocacy designs and runs targeted digital advocacy campaigns that build public signal, apply pressure, and reinforce real-world advocacy strategy—within the moments when decisions are actually made



What We Do
Focused, outcome-oriented digital advocacy execution—built for policy timelines, not content calendars.
Public Signal Creation
Launch issue-specific campaigns in defined geographies to make the message seen—by decision-makers and the stakeholders around them.
Public Signal Creation
Launch issue-specific campaigns in defined geographies to make the message seen—by decision-makers and the stakeholders around them.
Strategic Pressure
Target districts, jurisdictions, and stakeholder segments with sequencing designed to reinforce your lobbying, organizing, and earned media.
Business Solutions
Target districts, jurisdictions, and stakeholder segments with sequencing designed to reinforce your lobbying, organizing, and earned media.
Momentum & Proof
Clear reporting and artifacts you can use in board updates, funder conversations, coalition coordination, and advocacy briefings.
Momentum & Proof
Clear reporting and artifacts you can use in board updates, funder conversations, coalition coordination, and advocacy briefings.
Policy Timeline Alignment
Campaign flighting built around hearings, votes, announcements, negotiations, and regulatory moments—when visibility matters most.
Policy Timeline Alignment
Campaign flighting built around hearings, votes, announcements, negotiations, and regulatory moments—when visibility matters most.
Rapid Iteration
We monitor live performance, refine messaging fast, and adjust targeting as conditions change inside finite advocacy windows.
Rapid Iteration
We monitor live performance, refine messaging fast, and adjust targeting as conditions change inside finite advocacy windows.
Discreet Execution
We can operate behind the scenes as an extension of your team—supporting your strategy without needing public attribution.
Discreet Execution
We can operate behind the scenes as an extension of your team—supporting your strategy without needing public attribution.
What We Do
Focused, outcome-oriented digital advocacy execution—built for policy timelines, not content calendars.
Public Signal Creation
Launch issue-specific campaigns in defined geographies to make the message seen—by decision-makers and the stakeholders around them.
Strategic Pressure
Target districts, jurisdictions, and stakeholder segments with sequencing designed to reinforce your lobbying, organizing, and earned media.
Momentum & Proof
Clear reporting and artifacts you can use in board updates, funder conversations, coalition coordination, and advocacy briefings.
Policy Timeline Alignment
Campaign flighting built around hearings, votes, announcements, negotiations, and regulatory moments—when visibility matters most.
Rapid Iteration
We monitor live performance, refine messaging fast, and adjust targeting as conditions change inside finite advocacy windows.
Discreet Execution
We can operate behind the scenes as an extension of your team—supporting your strategy without needing public attribution.



Built for Real Advocacy Windows
Most teams don’t need “more content.” They need visibility at decision time, targeted pressure, and proof of signal.
Fast Launch
Campaigns mobilize in days—not months
Fast Launch
Campaigns mobilize in days—not months
Targeted Reach
Jurisdiction & stakeholder precision
Targeted Reach
Jurisdiction & stakeholder precision
Clear Proof
Reporting you can use immediately
Clear Proof
Reporting you can use immediately
Built for Real Advocacy Windows
Most teams don’t need “more content.” They need visibility at decision time, targeted pressure, and proof of signal.
Fast Launch
Campaigns mobilize in days—not months
Targeted Reach
Jurisdiction & stakeholder precision
Clear Proof
Reporting you can use immediately
How We Run Digital Advocacy
How We Run Digital Advocacy
A simple, execution-first process for building signal, focusing pressure, and keeping campaigns aligned to real policy timelines.

Strategy & Targeting
We align on the objective, target jurisdictions, and the exact audiences that matter—then translate that into clear messaging and a flight plan tied to policy moments.

Campaign Deployment
We build and launch paid digital campaigns across the right channels (often Meta) with tight audience controls, clean creative, and sequencing designed to reinforce your broader advocacy strategy.

Reporting & Iteration
You get clear, usable updates on what’s working—reach, engagement quality, and message performance—plus rapid refinements to targeting and creative as conditions shift.

Strategy & Targeting
We align on the objective, target jurisdictions, and the exact audiences that matter—then translate that into clear messaging and a flight plan tied to policy moments.

Campaign Deployment
We build and launch paid digital campaigns across the right channels (often Meta) with tight audience controls, clean creative, and sequencing designed to reinforce your broader advocacy strategy.

Reporting & Iteration
You get clear, usable updates on what’s working—reach, engagement quality, and message performance—plus rapid refinements to targeting and creative as conditions shift.

Strategy & Targeting
We align on the objective, target jurisdictions, and the exact audiences that matter—then translate that into clear messaging and a flight plan tied to policy moments.

Campaign Deployment
We build and launch paid digital campaigns across the right channels (often Meta) with tight audience controls, clean creative, and sequencing designed to reinforce your broader advocacy strategy.

Reporting & Iteration
You get clear, usable updates on what’s working—reach, engagement quality, and message performance—plus rapid refinements to targeting and creative as conditions shift.

Strategy & Targeting
We align on the objective, target jurisdictions, and the exact audiences that matter—then translate that into clear messaging and a flight plan tied to policy moments.

Campaign Deployment
We build and launch paid digital campaigns across the right channels (often Meta) with tight audience controls, clean creative, and sequencing designed to reinforce your broader advocacy strategy.

Reporting & Iteration
You get clear, usable updates on what’s working—reach, engagement quality, and message performance—plus rapid refinements to targeting and creative as conditions shift.

Strategy & Targeting
We align on the objective, target jurisdictions, and the exact audiences that matter—then translate that into clear messaging and a flight plan tied to policy moments.

Campaign Deployment
We build and launch paid digital campaigns across the right channels (often Meta) with tight audience controls, clean creative, and sequencing designed to reinforce your broader advocacy strategy.

Reporting & Iteration
You get clear, usable updates on what’s working—reach, engagement quality, and message performance—plus rapid refinements to targeting and creative as conditions shift.

Strategy & Targeting
We align on the objective, target jurisdictions, and the exact audiences that matter—then translate that into clear messaging and a flight plan tied to policy moments.

Campaign Deployment
We build and launch paid digital campaigns across the right channels (often Meta) with tight audience controls, clean creative, and sequencing designed to reinforce your broader advocacy strategy.

Reporting & Iteration
You get clear, usable updates on what’s working—reach, engagement quality, and message performance—plus rapid refinements to targeting and creative as conditions shift.
Why WIN Advocacy Stands Out
We’re not a general digital shop. We’re built specifically for pressure, timing, and proof in advocacy contexts.
Others Agencies
Generic, one-size strategies not tied to policy moments
Optimizes for vanity metrics (likes, follows, impressions)
Slow timelines and heavy “planning” with light execution
Reporting that’s hard to use in real advocacy conversations
Treats channels as the product
Generic, one-size strategies not tied to policy moments
Optimizes for vanity metrics (likes, follows, impressions)
Slow timelines and heavy “planning” with light execution
Reporting that’s hard to use in real advocacy conversations
Treats channels as the product
Custom campaigns aligned to legislative/regulatory timelines
Optimizes for signal, reach, and relevance to influence
Fast deployment and live iteration inside finite windows
Clear outputs you can use in briefings, boards, and partners
Channels are implementation details—outcomes drive decisions
Custom campaigns aligned to legislative/regulatory timelines
Optimizes for signal, reach, and relevance to influence
Fast deployment and live iteration inside finite windows
Clear outputs you can use in briefings, boards, and partners
Channels are implementation details—outcomes drive decisions
Why WIN Advocacy Stands Out
We’re not a general digital shop. We’re built specifically for pressure, timing, and proof in advocacy contexts.
Others Agencies
Generic, one-size strategies not tied to policy moments
Optimizes for vanity metrics (likes, follows, impressions)
Slow timelines and heavy “planning” with light execution
Reporting that’s hard to use in real advocacy conversations
Treats channels as the product
Meet the Team
Meet the Team
Strategists and operators focused on deploying digital advocacy quickly, responsibly, and with positioning discipline.
Kevin Rose
Kevin Rose
Cofounder/CEO
Kevin has led digital strategy and outreach for Republican campaigns at the local and state level, managing ads, texting, and mail programs across competitive races.
He is also the founder of Advocacy Lab, a political creative and technology platform that was acquired, giving him experience building scalable systems for campaign outreach and digital execution.
Win Campaign brings that same execution-first, structured approach directly to campaigns through clear, fixed-scope outreach packages.


Kevin Rose
Cofounder/CEO
Kevin has led digital strategy and outreach for Republican campaigns at the local and state level, managing ads, texting, and mail programs across competitive races.
He is also the founder of Advocacy Lab, a political creative and technology platform that was acquired, giving him experience building scalable systems for campaign outreach and digital execution.
Win Campaign brings that same execution-first, structured approach directly to campaigns through clear, fixed-scope outreach packages.



Karl Brycz
Karl Brycz
Cofounder/CTO
Karl brings a scalable-systems mindset to WIN Advocacy, building the tooling and workflows that power our signal-driven execution—fast, measurable, and repeatable.
A former Software Engineer at Indeed and JPMorgan, he’s also the technical co-founder of Advocacy Lab, with experience building platforms for high-volume outreach and campaign operations.
He leads the infrastructure that monitors policy movement, surfaces organizations with real exposure, and enables precise, executive-level outreach with clear pipeline tracking.

Karl Brycz
Cofounder/CTO
Karl brings a scalable-systems mindset to WIN Advocacy, building the tooling and workflows that power our signal-driven execution—fast, measurable, and repeatable.
A former Software Engineer at Indeed and JPMorgan, he’s also the technical co-founder of Advocacy Lab, with experience building platforms for high-volume outreach and campaign operations.
He leads the infrastructure that monitors policy movement, surfaces organizations with real exposure, and enables precise, executive-level outreach with clear pipeline tracking.
Answers to your most common questions
Quick clarity on how we work, what we measure, and how we fit into broader advocacy strategy.
How is this different from a digital marketing agency?
What makes a digital advocacy campaign effective?
How do you measure success if you don’t promise outcomes?
How do we get started?
What channels do you use?
Who is WIN Advocacy a fit for?
Answers to your most common questions
Quick clarity on how we work, what we measure, and how we fit into broader advocacy strategy.
How is this different from a digital marketing agency?
What makes a digital advocacy campaign effective?
How do you measure success if you don’t promise outcomes?
How do we get started?
What channels do you use?
Who is WIN Advocacy a fit for?
Answers to your most common questions
Quick clarity on how we work, what we measure, and how we fit into broader advocacy strategy.
How is this different from a digital marketing agency?
What makes a digital advocacy campaign effective?
How do you measure success if you don’t promise outcomes?
How do we get started?
What channels do you use?
Who is WIN Advocacy a fit for?

Ready to build signal when it matters most?
If you have an upcoming policy moment, we’ll help you deploy targeted digital advocacy that reinforces strategy with real visibility and usable proof.

Ready to build signal when it matters most?
If you have an upcoming policy moment, we’ll help you deploy targeted digital advocacy that reinforces strategy with real visibility and usable proof.

Ready to build signal when it matters most?
If you have an upcoming policy moment, we’ll help you deploy targeted digital advocacy that reinforces strategy with real visibility and usable proof.

